Events & Brand
Miami Grand Prix, from the air
A race-week aerial package of Hard Rock Stadium: the pit straight, the paddock, and the Miami skyline behind it, cut for social and sponsor use.

The brief
- Client
- Waller Design / Miami Grand Prix
- Goal
- Give the event and its brand partners a set of aerial hero shots that read instantly as Miami and instantly as F1, ready to post during race week.
- Scope
- One shoot day over the Hard Rock Stadium circuit, aerial only, edited in-house and delivered in vertical and landscape cuts.
What we delivered
- 4K aerial video of the pit straight, paddock, and full circuit layout
- Vertical social cuts sized for Instagram and TikTok
- Marketing stills of the car grid with the Miami skyline
- Sponsor-safe frames cleared for partner reposting
What we flew
We worked the Hard Rock Stadium circuit on a single race-week window: the pit straight with the car grid staged, the paddock, and the wide layout that puts the Miami skyline in frame behind the track. Aerial only, no interiors, the same production model we run for every brand job. Everything was edited in-house so the look stayed consistent from the hero film down to the vertical social cuts.
The hard part on an event like this is time. There is one window when the grid looks right and the light is good, and you shoot it or you miss it. We planned the passes ahead so a single flight covered every shot on the list.
The deliverable
The film and stills went out during race week, but the aerial dataset does more than sit in a highlight reel. When an event runs a build every year, the same flights that make the brand film also document how the circuit and hospitality build came together. That is where the Construct Viewer comes in: dated aerial captures you can scrub week to week to see the buildout, alongside the polished media.
For the brand side, this is a straight aerial video and photography job, produced for hospitality and brand teams that plan around campaigns.
Results
- Shoot day, whole circuit covered
- 1
- First cut turned around during race week
- Rush
- Sponsor-safe frames delivered
- 50+
- Platforms served (social, web, print)
- 3

